Product Ranking
8/3/2024, 12:16:24 PM

How Product Ranking Works on igitems

Our product ranking system is designed to reward trusted sellers, highlight relevant offers, and ensure fair visibility based on real market impact and seller behavior. While the formula behind the system is complex and frequently tuned, this page outlines the core logic so you can better understand how to grow and maintain strong product visibility.

Primary Factors

  • Seller Level:

    • It reflects your total sales across the entire site and is based on your lifetime transaction volume

    • A higher seller level strongly boosts your product visibility and is considered a key metric in our system.

  • Category performance

    • This measures how well you're performing in the specific category over the past three months

      • Market Share: Based on your earnings(USD) in a category relative to all sellers in that category

      • Popularity Shift: Tracks the trend of your activity in the last 30 days compared to the last 90 days. This helps boost visibility for sellers who are gaining traction while NOT punishing those who are losing popularity

  • Community Rating:

    • Combining the reviews from buyer reviews and a seller's professionalism during disputes

    • Based on Reviews from the last 360 days and disputes from the last 180 days.

    • Buyer reviews carry a significantly greater value, as the average review rating matters 4x more than your Dispute Rating

    • Poor Community Ratings significantly lower a product's ranking.

  • Highlight Feature:

    • Products promoted with this feature are always ranked above non-highlighted products

    • This means your highlighted products compete only against other highlighted products

      • Non-highlighted products are listed below, using the same ranking formula

Secondary Factors

  • Delivery Method: Delivery Method: Manual Delivery. Accounts receive a 0.9x Multiplier to their Ranking Score.

  • Primary / Secondary Category: Products can be listed in multiple game categories when relevant. However, visibility is strongest in the primary category. In linked categories, the product receives a lower score to avoid diluting results across unrelated games.

  • Image Setting: We prefer sellers who upload offers with detailed images/screenshots of the item that highlight the details of the account well. Using stock images is possible, if you want to save time but it will incur a ranking penalty for the product.

  • Product Completion: All settings(Filters and similar game-specific settings) should be filled during product upload. Incomplete listings receive a mild penalty, but this factor is gradually being phased out in favor of simply requiring essential fields.

Simplified Product Calculation Equation

You can use the following equation to have a basic understanding of the system, but we do not believe that sharing exact values would bring much value to anyone, especially as they are subject to balance changes.

  • Base Rating = Seller level x Market Share

  • Modifiers = Community Rating x Popularity Shift x Delivery Method x Image Setting x Category x Product Completion

  • Final Rating = Base Rating x Modifiers

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